Top 5 Beauty Retail Apps on Android in Sweden: Q3 2025

In the third quarter of 2025, the top beauty retail applications on the Android platform in Sweden showcased varied performance metrics. Here’s a breakdown of their trends in downloads and active users, based on data from Sensor Tower.

Lyko maintained a consistent presence in the market, with weekly downloads fluctuating between 862 and 1.7K. The app saw a notable peak in the week of September 22, reaching 1.7K downloads.

Notino: perfumes and cosmetics experienced a significant rise in weekly downloads, starting at 599 and hitting a high of 1.6K by early August. The active user base also grew from 3.1K to 4.2K by the end of the quarter.

RITUALS - Cosmetics displayed a gradual increase in downloads, peaking at 1.2K in the first week of September. The app’s active users rose from 2.8K to 3.3K over the quarter, demonstrating steady engagement.

Sephora - Make-up, Beauty showed a steady pattern in downloads, with numbers ranging from 143 to 466. While the active user count started strong at 6.1K, it tapered to 4.5K by the end of September.

Finally, Lush Fresh Handmade Cosmetics had a modest download count, peaking at 302 in mid-August. The app’s active users increased from 70 to 146, indicating a growing user interest.

For more detailed insights and data, visit Sensor Tower.